It squishes back
Every block gives a little when you press it, then pops back. Kids do this for a suspiciously long time.
Super easy. Just rinse under water or wipe with a cloth. They're also dishwasher-safe. Unlike other toys, you don't have to worry about deep cleaning, just a quick rinse and they're fresh.
Perfect for ages 3 through 10+ years and beyond. Kids love the squishy texture and stacking, while older kids build complex structures. Adults even enjoy squeezing them, they're like fidget toys. Your whole family will play with these. Adult supervision is recommended for ages below three.
Yes! These are among the few block toys that work great in water. They're not crunchy like hard plastic, they don't get waterlogged, and kids love playing with them during bath time. It's a bonus use case most parents don't expect.
Ships in 1 business day. 2–5 days in the US, 5–10 international. Free with orders over $25!
Very durable. The elastic TPE material bounces back when thrown. Even rough play won't break them. They're tested for drops, twists, and pulls. Parents specifically mention they're surprised by how tough they are despite being soft. They last through multiple children.
One set (28 blocks) is great for solo play, but most parents buy at least 2-3 sets for more complex building and multi-child play. Multiple sets unlock way more creative possibilities, but fun is always a guarantee!
These are soft, squishy, and sensory-focused. Not hard plastic. Kids who don't like rigid building toys or don't handle hard blocks well prefer these. Along with their easy-wash benefits, they are a perfect alternative!
These are specifically great for sensory-seeking kids. The soft, squishy, elastic texture provides calming input. Parents with autistic and ADHD kids rave about these.
"My son has autism and these blocks are perfect for his sensory needs..."
"Toddler can throw these without destroying them. Super durable and safe..."
"Whole family plays with these! Three kids fighting over blocks..."
"Finally threw out these hard lego blocks. Mine prefer the soft ones..."
"Can't believe how much my 4-year-old loves these. Building guide makes it easy..."
"Bought for bathtime and kids stay in tub longer. Easy to clean..."
Swipe, or tap a clip to jump to the next one.
Every batch is ASTM tested and CE certified food-grade. The jelly is chemical-free, no BPA, no phthalates, no latex and no coatings to flake off. Solid, non-porous blocks that cannot grow mold.
Same building, none of the crying. Here is the honest side-by-side.
Everything lives in one reusable zip bag. Dump it on the rug, that is the whole setup.
Line up two blocks and squeeze. The jelly nub grips instantly, so little hands land it first try.
Towers, bridges, animals. Sit on it, flatten it, and every block pops back to shape.
Sticky hands happen. Rinse the blocks under the tap, shake them dry, and the set zips back into its bag.
⭐⭐⭐⭐⭐ 4.9 out of 5 - 1,284 verified buyers
As a pediatric OT I was super impressed by these. They are stretchy, easy to build, easy to clean and sanitize, and hold their shape well while building. Super excited to use these to work on a variety of skills with my clients!
Absolutely love these!! I love that it comes with a building guide to build a few things. I built my daughter's favorite truck! They are just the right amount of sticky, and don't leave residue on your hands. We haven't stopped playing with them since we opened them!
My 1 year old, 4 year old, and 7 year old all loved them. Honestly, I'm a little mesmerized by the squishy connections too. My daughter used the guide and made an alligator and a truck. They've been playing with them all day, together. I'm definitely going to be getting more.
I absolutely love my gummy blocks set! The shipping was super fast and it has already become a fan favorite in this house! Super durable and super fun in the water for your little ones!
Threw out the hard blocks and got these, best toys I bought my kids. My son likes to throw his toys but these are the best choice for toddlers.
My kids absolutely love these. I definitely recommend them. One box doesn't come with enough to really build much so I bought more.
These are literally so fun. I got them for my nephews birthday last week and he absolutely loved them. They're like a gummy stretchy type of feel. Awesome for bathtime!
We love these gummy blocks! My 6 year old son is obsessed with the texture and colors, it's so satisfying to play with these! We are going to order another set!
sooooo worth it. I like the noise they make and how squishy they are. Good for stacking and throwing! No weird smells either.
I love this. I'm a 26 year old autistic adult and this feels so good to fidget with and play with. It might even help with my skin picking stim.
So fun! Sensory like a squishy but without the toxic insides! My girls play with these for hours.
I love them. The blocks are soft and squishy, safe to use, and super fun to play with. There are so many different ways to style the blocks.
Really am impressed! I will recommend this product! I need to buy more!
Loved it, we know the kids are going to love it too!
My 30 year old self was compelled by the creators playing with them so I had to buy it. They're a good stress reliever.
Can't wait for my toddler to try out in the tub. They got here so fast.
These blocks are a great buy! Easy to clean and fun for days!
Absolutely amazing, my grandkids love them, I am buying another box!
Super fast shipping, this is my second set, kids love them!
Enjoyed these to the fullest! Recommend these for all ages!
These are great sensory toys, my grandkids love them! Comes with ideas on what to build. Highly suggest this product!
My 2 and 6 year old have not stopped playing with these! Will be buying more!
Have been seeing these all over social media so ordered them for my daughters 3rd birthday. She loves blocks so I know she'll love these especially playing with them in the water.
Perfect! Exactly what I wanted! My autistic child approved!
My granddaughter loves them, very soft and squishy and fun to play with!
Kiddo loves these! They can be used in the bathtub, not crunchy sounding like other toys. Easy to wash.
My kids were so excited when they seen these! They had hours of fun building different animals and trains!
My girls loved these, they're so cute and safe!
I bought these for my kindergarten students and they love them! Great STEM toy to use.
My students love these! They are a favorite in my first grade classroom!
My son absolutely loves these! I will definitely be getting more for him!
The most satisfying squish. Slightly firm and not sticky!
Perfect! They are just as described, shipping is fast, communication is clear and fast!
My son definitely loves these, they're great quality, you can easily wash and dry them, easy to store and play with.
Great quality. My kids love them.
My son loved these, great quality!
Amazing toy, my baby loves it!
Kids love it, good quality!
My daughter loves these!
My toddler loves them!
Very squishy, my son loves it!
Love them!
I love this product!
These are cool. The kids love them. Will probably order more.
The quality is great! My 6 year old plays with these in the bath and absolutely loves them!
My girls went crazy over these! They are a great texture and feeling. So much fun to play with or even just hold one in your hand as a fidget.
My son spent hours building all the figures shown on the manual. I love that he is having fun and also learning!
My kindergarteners LOVE these! They are fun and super easy to clean and sanitize!
These are absolutely fantastic! I bought them for my first grade class to use for indoor recess and they absolutely LOVED them! Highly recommend!
Good! They are nice and have that ASMR sound I was looking for. My fidget-obsessed daughter will love them!
These blocks are great quality! The package was packed well and they shipped quickly!
Great quality, my kids love them! I designated them to be bath time toys, which keeps them from spreading all over the house!
My kids love these! Great quality, squishy and yet still buildable. We made the castle!
They're the best toys I have gotten in a long time, even dry they are not hard, so the little ones can play without worry of getting hurt.
Bought these for my special education classroom and they are a hit!
Perfect sensory toy! Easy to clean. Can be used on a tabletop or in water for extra fun.
Les encantaron a mis nietos. Están muy bonitos y de muy buena calidad.
My 6 month old niece who I bought them for loves them and her 10 year old sister also found them fun. They're good for any age!
These pieces are more amazing than I originally thought! Very sturdy, durable pieces! Even comes with a pamphlet!
My daughter loves these so much she plays with them everywhere, pool, tub! The design and quality is amazing!
My kids are obsessed with these jelly blocks! It is helping my kids stay away from tablets.
Finally, blocks that don't hurt when you step on them! They're squishy, stackable, and easy to wash if they get dirty.
The quality is perfection! My kids love these! Ordering more immediately!
My kids and daycare kids loved these! Best product ever!
My daughter is absolutely obsessed with these blocks! Anything squishy she loves. It's a win win! Will definitely be buying more!
I love these my niece and nephew can chuck these as hard as they want at each other and never get hurt! Love it!
They are super cool, my kids love them! My kids love squishies and legos, so it literally combines both into one!
These are great! The blocks are squishy, but hold their shape well, and you can build anything with them!
My toddlers ages 2 and 3 LOVE these but they are also a hit with my 6 year old! I even want to play with them!
These are great for some of my students that need something to fidget with. They came quickly and have been a big hit in my classroom!
My daughter loves them. I actually find myself and my husband playing with them too! Great texture!
Great quality, my kids love them and were so excited when they showed up! Even my preteen thinks they are cool!
My kids love these. They're high quality and a good value for the price.
Nice quality and fun to use. It is exactly what is advertised and can be played with in the tub, makes satisfying popping noises!
These make amazing fidget toys. I can't stop squeezing them and pushing them together!
The squishy blocks are so fun. My son loves chewing on them! Way easier to clean up and won't hurt if you step on them!
As an adult I actually like playing with these! Squishy and satisfying!
My son loves them. It is great quality and easy to clean.
My kids love these, stuff does stick to them but they wash off easy with water! Great bath toys too!
The quality is amazing and they are so much fun to play with!
I love these blocks so much! My daughter is 3 and is obsessed with these! So easy for her to put together and take apart!
We absolutely love these blocks and will definitely be buying more!
They're ok blocks that stick together on their own. You just need more than you think but still nice quality.
My baby sister loves it! She loves bending them like toys!
Almost as good as the name brand! These blocks are great and compatible for play!
Very nice blocks that stick together on their own. Great quality overall!
We bought two because daughter just loves it so much and plays with it all the time!
These were a hit for my little ones bath time and even outside the bath!
These were a birthday gift for my niece. She loves legos and these are perfect for her to use in the bathtub too!
I can't wait to give these to my daughter for her birthday. They're definitely cool and I will be adding more!
My kids are into squishies and love playing with these in the bath!
Love them. I work in a special needs program with high school students and these are a hit with them! Great price!
The quality is better than I expected! My daughter loved these! Fast shipping!
My kiddo loves these. Perfect for going out to dinner and playing with.
Good quality and fast delivery! Will be purchasing more for the kiddos!
My kids love it! The quality is good for the price. Easy to rinse off!
Súper buenos, los uso para trabajar y a los niños les encanta. Están bien bonitos y buenos!
Me encantó muy suave para niños pequeños, fácil de manipular!
Bought for my pre-k kids and they're really cool. They seem to really like them!
They keep my 18 month old very entertained and they are easy to clean off and store!
A mi niña le encantó, un juguete muy divertido, entretenido y bonito.
Mi niña quedó muy satisfecha y ayuda mucho para contar. En total son 80 piezas!
My kids love these! Great quality, colorful, and they enjoy the different sizes to build!
These are so satisfying to play with. The kids love them. They glow in the dark when charged!
So fun and cute! My girls love these and they come exactly as advertised!
I know my boys are going to love these. Mama had to try them out first!
Design & Creativity: Kids have had a blast with these and they're easy to clean!
A bit sticky in the beginning but my godson loved them so much!
Piece Quality: We love these gummy blocks. Very nice quality and vibrant colors!
They don't stick as much as I expected but still really nice quality!
Muy lindo y práctico, lo hice para regalo de cumpleaños de unos gemelos. Excelente opción!
came just as expected and the kiddos love them. And so do I!
Shipping came quick, great quality. It was a great buy for my child's activity and sensory toy!
Great blocks! We placed them in our sensory fanny pack for our kid to take to school!
It's very nice to play with, nice feel texture wise and fun to play with children!
The whole family loves these blocks! They are even easy to clean!
My daughter absolutely loves these! They are perfect!
Amazing quality! I got these as a birthday gift and I'm very excited to gift them!