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Magic Gummy Bloc - Soft Jelly Building Blocks

⭐⭐⭐⭐⭐ 4.9 1,284 reviewsAges 3+
🧠 Safe, Non-Toxic Play
✨ Sensory Play That Builds Motor Skills
🧼 Easy to Clean & Durable
🚚 Order today and it lands –


$42.99 $56.99 Save $14.00
How many blocks?
Made for ages 3+ Safety details
🚚 Free shipping on orders over $25
↩ 30-day returns squish it, then decide
👨‍👩‍👧 Fun for all Fun for Ages 3 to 10+ Years
✓ ASTM tested✓ CE food-grade✓ BPA & phthalate free✓ Latex-free✓ Mold-free material
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Quick answers

Super easy. Just rinse under water or wipe with a cloth. They're also dishwasher-safe. Unlike other toys, you don't have to worry about deep cleaning, just a quick rinse and they're fresh.

Perfect for ages 3 through 10+ years and beyond. Kids love the squishy texture and stacking, while older kids build complex structures. Adults even enjoy squeezing them, they're like fidget toys. Your whole family will play with these. Adult supervision is recommended for ages below three.

Yes! These are among the few block toys that work great in water. They're not crunchy like hard plastic, they don't get waterlogged, and kids love playing with them during bath time. It's a bonus use case most parents don't expect.

Ships in 1 business day. 2–5 days in the US, 5–10 international. Free with orders over $25!

Very durable. The elastic TPE material bounces back when thrown. Even rough play won't break them. They're tested for drops, twists, and pulls. Parents specifically mention they're surprised by how tough they are despite being soft. They last through multiple children.

One set (28 blocks) is great for solo play, but most parents buy at least 2-3 sets for more complex building and multi-child play. Multiple sets unlock way more creative possibilities, but fun is always a guarantee!

These are soft, squishy, and sensory-focused. Not hard plastic. Kids who don't like rigid building toys or don't handle hard blocks well prefer these. Along with their easy-wash benefits, they are a perfect alternative!

These are specifically great for sensory-seeking kids. The soft, squishy, elastic texture provides calming input. Parents with autistic and ADHD kids rave about these.

4.9 out of 5 ⭐⭐⭐⭐⭐ What parents say 1,284 verified reviews
⭐⭐⭐⭐⭐ Verified

"My son has autism and these blocks are perfect for his sensory needs..."

Sarah M. 🇺🇸 · 2 Aug 2026
⭐⭐⭐⭐⭐ Verified

"Toddler can throw these without destroying them. Super durable and safe..."

Marta G. 🇪🇸 · 21 Jun 2026
⭐⭐⭐⭐⭐ Verified

"Whole family plays with these! Three kids fighting over blocks..."

Cara D. 🇬🇧 · 25 Apr 2026
⭐⭐⭐⭐⭐ Verified

"Finally threw out these hard lego blocks. Mine prefer the soft ones..."

Marcus T. 🇫🇷 · 13 Jul 2026
⭐⭐⭐⭐⭐ Verified

"Can't believe how much my 4-year-old loves these. Building guide makes it easy..."

Gustav L. 🇳🇴 · 28 Jun 2026
⭐⭐⭐⭐⭐ Verified

"Bought for bathtime and kids stay in tub longer. Easy to clean..."

Linda M. 🇮🇪 · 19 Jul 2026
Magic Gummy Bloc - Soft Jelly Building Blocks
28 Pieces · $42.99
Kid-tested

Why kids love this

We asked a focus group of six kids. Four answers, and one who just yelled SQUISHY.

01 / 04 🫳

It squishes back

Every block gives a little when you press it, then pops back. Kids do this for a suspiciously long time.

“It goes squish and then it comes BACK!”
Milo, age 4
02 / 04 🫟

Sticks on the first try

The jelly grip means even wobbly small hands land a connection, no crying at a tower that will not click or pieces that won't unstick.

“This one is gummy bear colour.”
Ada, age 3
03 / 04 🚀

You Can Build Anything

Get inspired with the guide, but here's the best part: kids can design their own creations. No rules or wrong answers, only pure creativity.

“I made a DRAGON tower”
Nina, age 5
04 / 04 🛁

They come in the bath

They float, they stick to the tub wall, and the whole lot rinses clean when bath time is over.

“My blocks had a bath with me!”
Theo, age 6
Six reasons parents switch

Everything annoying about hard blocks - fixed

Every complaint we heard from parents, and exactly what we changed about the block.

01 / 06 🦶 2am tested
The hard-block problem

You step on one at 2am

✓
How Tinker Club fixes it

Soft jelly under a bare heel. You feel a squish, not a scream.

02 / 06 🤏 First-try grip
The hard-block problem

Little hands cannot click hard bricks

✓
How Tinker Club fixes it

Press-and-grip connection lands first try at age 3, so the tower happens instead of the tantrum.

03 / 06 🧸 Zero sharp edges
The hard-block problem

Hard edges and elbow-height corners

✓
How Tinker Club fixes it

Every edge is rounded and squeezable. Nothing on this block can cut or bruise.

04 / 06 🧺 10-second tidy
The hard-block problem

Tidy-up takes longer than the play

✓
How Tinker Club fixes it

One zip bag, ten seconds, done. No sorting trays, no lost baseplates.

05 / 06 🤫 Near-silent crash and cleanup
The hard-block problem

The crash wakes the whole house

✓
How Tinker Club fixes it

A jelly tower falling over is almost silent. No plastic hailstorm on hardwood or a massive cleanup.

06 / 06 🧼 Dishwasher safe
The hard-block problem

Sticky, grubby, unwashable toys

✓
How Tinker Club fixes it

Dishwasher top rack or a sink of soapy water. No coating to flake away.

🦶 01
The hard-block problem You step on one at 2am
✓ Soft jelly under a bare heel. You feel a squish, not a scream.
2am tested
🤏 02
The hard-block problem Little hands cannot click hard bricks
✓ Press-and-grip connection lands first try at age 3, so the tower happens instead of the tantrum.
First-try grip
🧸 03
The hard-block problem Hard edges and elbow-height corners
✓ Every edge is rounded and squeezable. Nothing on this block can cut or bruise.
Zero sharp edges
🧺 04
The hard-block problem Tidy-up takes longer than the play
✓ One zip bag, ten seconds, done. No sorting trays, no lost baseplates.
10-second tidy
🤫 05
The hard-block problem The crash wakes the whole house
✓ A jelly tower falling over is almost silent. No plastic hailstorm on hardwood or a massive cleanup.
Near-silent crash and cleanup
🧼 06
The hard-block problem Sticky, grubby, unwashable toys
✓ Dishwasher top rack or a sink of soapy water. No coating to flake away.
Dishwasher safe
Play with a side of skills

What they are actually learning

Four skills that get a workout every time the bag comes out. Tap a skill to jump to it.

Skill 01 / 04 💪
Plan, fail, solve

Fine Motor Skill Development

Squeezing, gripping, and manipulating soft blocks builds hand strength and finger dexterity. The soft, satisfying texture makes this development feel like pure play, not a learning exercise.

Try this tonight The Squish Challenge - Time 2 minutes of squeezing. Count together. Beat the record tomorrow.
Fine-motor reps per build87%
Skill 02 / 04 🌈
14 colours · 9 shapes

Colour & shape recognition

Translucent blocks make colour a game: hold two up to the light and they mix into a third. Arches, roofs and wheels teach shape names by being needed, not quizzed.

Try this tonight Ask for "every arch you can find" and time the hunt.
Colour + shape combinations126
Skill 03 / 04 👫
Turn-taking built in

Patience & teamwork

Since some builds take more then two hands, kids can learn to put their creativity together and build amazing creations.

Try this tonight One block each, no talking. First wobble means you swap roles.
Average build session24 min
Skill 04 / 04 🧩
Plan, test, adjust

Problem-solving

A bridge that holds a toy car or a roof that does not sag needs a small plan and a few failed attempts. The soft crash keeps the failures funny instead of final.

Try this tonight Build a bridge a toy car can drive under without touching.
Ways to fix a wobbleLots
Clean-up

Jam, dust and mystery stickiness - just rinse it off

Each block is made with a formulated soft material, making it easy to clean in just under 60 seconds.

1 · Rinse1 · Rinse
2 · Soapy water2 · Soapy water
3 · Dry & done3 · Dry & done
Under 60 seconds
1 Rinse under the tap, warm water is plenty for most of it.
2 Bad day? A sink of soapy water, or the dishwasher top rack.
3 Shake dry, back in the zip bag. No drying rack needed.
🧼Dishwasher top rack safe - no fading, no peeling

Top rack only - let them dry before they zip back into the bag.

🛡The serious bit

Safety we would hand our own kids

Every batch is ASTM tested and CE certified food-grade. The jelly is chemical-free, no BPA, no phthalates, no latex and no coatings to flake off. Solid, non-porous blocks that cannot grow mold.

👋Before you hand them over
✓Made for ages 3+ as the set includes small parts, so please keep it away from children under 3. ✓An adult nearby is always a good idea, especially in the bath, the blocks float, but they are not a flotation device. ✓Blocks are for building, not chewing. Swap out any block that splits or shows bite marks and we will replace it free. ✓Unwrap and recycle the packaging before play. Test certificates are available on request.
Tested and certified
✓ ASTM tested
✓ CE food-grade
✓ BPA & phthalate free
✓ Latex-free
✓ Mold-free
✓ Floats in water
What makes us unique

Jelly blocks vs. the hard plastic kind

Same building, none of the crying. Here is the honest side-by-side.

The thing that matters Jelly Blocks Hard blocks
Safe to step on barefoot ✓ ✕
Soft enough to squish ✓ ✕
Connects on the first try, age 3+ ✓ ✕
Peels apart without adult help ✓ ✕
Bath and dishwasher safe ✓ ~
Translucent sweet-shop colours ✓ ~
Silent when the tower falls over ✓ ✕
How to use them

Four steps. Two of them are just playing.

1
Tip out the bag

Everything lives in one reusable zip bag. Dump it on the rug, that is the whole setup.

2
Start building!

Line up two blocks and squeeze. The jelly nub grips instantly, so little hands land it first try.

3
Tip, Squash, Repeat

Towers, bridges, animals. Sit on it, flatten it, and every block pops back to shape.

4
Rinse and zip up

Sticky hands happen. Rinse the blocks under the tap, shake them dry, and the set zips back into its bag.

💡Build ideas card is in the box - 12 things to make on day one
What is in the box

What is in the box

Blocks included 28 / 40 / 56 pieces
Shapes 9 (brick, arch, wheel, roof, window…)
Recommended age 3+ years
Block size 4.2+ cm across
Material Soft TPE · CE food-grade · BPA, phthalate & latex free
Also in box Reusable zip bag + build ideas card
Care Dishwasher top rack or soapy water

Reviews and testimonials

⭐⭐⭐⭐⭐ 4.9 out of 5 - 1,284 verified buyers

96% would buy againPhotos from 340 parents
Straight from the playroom
Dana F.
Dana F.
Natalia P.
Natalia P.
Michael T.
Michael T.
Manny G.
Manny G.
Laya R.
Laya R.
Milly H.
Milly H.
Jay Y.
Jay Y.
Ginny A.
Ginny A.
Michelle P.
Michelle P.
Shannan M.
Shannan M.
Micha D.
Micha D.
⭐⭐⭐⭐⭐ Verified

As a pediatric OT I was super impressed by these. They are stretchy, easy to build, easy to clean and sanitize, and hold their shape well while building. Super excited to use these to work on a variety of skills with my clients!

Naomi F. 12 Sep 2026 · 56 pieces
⭐⭐⭐⭐⭐ Verified

Absolutely love these!! I love that it comes with a building guide to build a few things. I built my daughter's favorite truck! They are just the right amount of sticky, and don't leave residue on your hands. We haven't stopped playing with them since we opened them!

Sarah M. 11 Sep 2026 · 40 pieces
⭐⭐⭐⭐⭐ Verified

My 1 year old, 4 year old, and 7 year old all loved them. Honestly, I'm a little mesmerized by the squishy connections too. My daughter used the guide and made an alligator and a truck. They've been playing with them all day, together. I'm definitely going to be getting more.

Jennifer K. 10 Sep 2026 · 56 pieces
⭐⭐⭐⭐⭐ Verified

I absolutely love my gummy blocks set! The shipping was super fast and it has already become a fan favorite in this house! Super durable and super fun in the water for your little ones!

Megan T. 9 Sep 2026 · 40 pieces
⭐⭐⭐⭐⭐ Verified

Threw out the hard blocks and got these, best toys I bought my kids. My son likes to throw his toys but these are the best choice for toddlers.

Marcus P. 8 Sep 2026 · 56 pieces
⭐⭐⭐⭐⭐ Verified

My kids absolutely love these. I definitely recommend them. One box doesn't come with enough to really build much so I bought more.

Laura D. 7 Sep 2026 · 40 pieces
⭐⭐⭐⭐⭐ Verified

These are literally so fun. I got them for my nephews birthday last week and he absolutely loved them. They're like a gummy stretchy type of feel. Awesome for bathtime!

Hunter M. 6 Sep 2026 · 28 pieces
⭐⭐⭐⭐⭐ Verified

We love these gummy blocks! My 6 year old son is obsessed with the texture and colors, it's so satisfying to play with these! We are going to order another set!

Aileen G. 5 Sep 2026 · 40 pieces